Asad Saeed

Digital Business Analyst and UX Designer

Combining user centred design, systems thinking, and e-commerce experience to create better digital products.

I am logical, analytical and creative. I have a Mathematics degree from Oxford University and a strong interest in art, design, and creativity. After working as a Digital Business Analyst on various digital/web projects, I began to study and practice UX Design myself.

I have also studied Web Design and Development, Graphic Design, 3D Design and Industrial Design.

I have worked for various organisations including Clothing Retailers, Airlines, Stockbrokers and Luxury Brands. With my varied skills and background I am able to look at any challenge from a business, stakeholder and technical perspective, and work through it in a methodical and logical way, liaising with all parties and delivering solutions in a timely manner.

Building exterior in Toronto, Canada

UX Design

A selection of projects I’ve worked on

Booking Journey for Travel Agency

A travel agency that sells packaged beach holidays wanted to customers to book via their website.

I created the customer journey, wireframes and prototypes for the booking journey.

Creating a Mentoring Site for new graduates

I was asked to create the designs for a new mentoring site. This was aimed at recent graduates to find an experienced professional to help them on their career.

Find a suitable Pet that suits your lifestyle

I designed a mobile app to make it easier for people to find a suitable pet that would best suited to their own lifestyle and circumstances.

Other Interests

I studied Maths to degree level at Oxford, but have always had an interest in art, design and literature.

Art

After studying Art at school I havehttp://booking continued to paint and sketch in my own time.

I have developed skill in sketching, and painting in watercolour and acrylic.

Tourist taking photo of a building
Windows of a building in Nuremberg, Germany

Graphic Design

  • Studied Graphic Design through weekend classes.
  • Gained proficiency in Photoshop, Illustrator and InDesign.
  • Created logos, advertisements, marketing materials and packaging.
  • Add Button with links to my work

3D Design

  • Studied 3D Design using Rhino software at the Royal College of Art.
  • Learnt to create artefacts like chairs and jewellery
  • Add Button with links to my work
Tourist taking photo of a building

“An interesting art, maths quote that joins both areas?”

TBC

who’s is this person?

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